
Create prototypes to transform how you define new features
Save prototypes as records in Aha! software so you can link them to product work, track changes, and gather feedback in context.
Ideas fuel innovation. Explore the latest updates to Aha! Ideas. Learn how to crowdsource feedback, evaluate insights, and cultivate customer empathy.

Save prototypes as records in Aha! software so you can link them to product work, track changes, and gather feedback in context.

Connect Aha! Ideas with HubSpot to capture customer requests from deals, tickets, and company pages — and prioritize ideas based on revenue impact.
Create dedicated ideas portals for beta programs, advisory boards, and campaigns in Aha! Ideas Advanced — and control exactly which ideas each audience sees.
Set granular view and edit permissions for every report, roadmap, and dashboard in Aha! software. Share updates widely while keeping your most important views stable and…
Discover the top Aha! software launches from Q1 2026 — including integrations with coding agents in Aha! Develop and our new AI prototyping and app-building tool.
Deepen your product research with Elle's new Research agent in Aha! software — synthesize insights, evaluate opportunities, and make smarter decisions faster.
Dark mode is now available across Aha! software. Choose light mode, dark mode, or follow your system settings for a consistent experience tailored to how you work.
Invite customers who submit product ideas or respond to polls to research studies — filter your Aha! Discovery participant database to quickly find engaged users.
Add multiple scorecards to a feature in Aha! Roadmaps to track how product value evolves at every stage.
Dynamic forms in Aha! Ideas Advanced make sharing feedback more efficient for customers — and help product teams collect important details.
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