August 18, 2026
I do not like myself for being the bottleneck now
AI is helping engineering teams build software faster, putting pressure on product managers to keep up. Brian de Haaff shares 10 ways PMs can improve product prioritization…
From Brian
Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!
Collection919 articles
The ROI of kindness at work
Kindness at work is not about being nice. Brian de Haaff explains why honesty, recognition, and noticing when someone needs help matter even more in the age of AI.
A product manager's AI manifesto
AI made product work faster. It also made it harder to tell whether you are still thinking for yourself. Here are eight principles to stay grounded.
How product managers now use AI to prototype new features
Learn how product managers can use Aha! Builder to create interactive, database-backed prototypes with AI — and collect feedback from end users before committing to…
Aha! Builder is now available — create prototypes and business applications with AI
Aha! Builder is now available to everyone. Test new product concepts, build internal applications, and create customer-facing tools — all with AI. For product managers.…
The psychology of token remorse
Token remorse is the anxiety people feel when every AI prompt has a visible cost. Learn about the psychology behind credit limits, why people self-censor prompts to save…
The new realities for product builders
A single product development framework is no longer enough. Here is how AI-powered product managers can flex their methods to build everything from prototypes to robust…
Vibe coding vs. PM coding
Vibes are fun. But they don't scale. Real product builders know success comes from clarity of thought — not just a feeling. That is the difference between generating…
Aha! Builder early access opens today — you can still apply
Product managers can now use AI to build meaningful tools in minutes. Be among the first to try Aha! Builder — request early access.
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