
Embrace an AI-first product mindset
Embrace an AI-first product mindset

Use advanced LLMs
Leverage the most advanced models from OpenAI, Anthropic, and Google. Aha! software automatically chooses the best model for the task. Tuned prompts ensure optimal performance on product development work.
Supercharge product development
Use a purpose-built AI assistant throughout Aha! software to go from discovery to delivery, faster

Jump-start strategic planning
Streamline your research process. Use the AI assistant to quickly synthesize information from multiple sources — including the internet, industry reports, and internal knowledge. Summarize your research, capturing it in Aha! Roadmaps to shape your product strategy.
Spot potential market opportunities
Understand the competitive landscape
Define buyer and user personas
Power product discovery
Ensure your roadmap is customer-driven. Analyze customer interviews in seconds using the AI assistant in Aha! Discovery. Surface answers to your questions, pull out highlights across entire studies, and turn new insights directly into strategic plans for the team.
Summarize entire conversations
Extrapolate customer sentiment
Identify relevant learnings and quotes

Analyze feedback at scale
Home in on opportunities to improve your product. Use powerful AI capabilities in Aha! Ideas to uncover feedback themes, spot ideas related to a specific topic, and find duplicate requests. This is especially useful if you have a large volume of requests in your ideas portal.
Visualize clusters of common themes
Research ideas related to a specific feature
Identify and merge similar ideas in bulk
Explore concepts faster
Accelerate the creative process with AI. Speed up wireframing in Aha! Whiteboards — use a text prompt or image to create an initial design. Generate working prototypes to showcase new user experiences before you start building anything.
Build prototypes directly from feature descriptions
Apply existing design styles and custom branding
Make quick adjustments based on feedback
Bring your plans to life
Efficiently define and prioritize new functionality. Access the AI assistant in Aha! Roadmaps to draft initiatives, epics, and features from your customer and market research. The assistant can also assess your options and recommend what to build next based on impact.
Create, modify, link, and analyze Aha! records
Find related features and group them into epics
Locate product info with AI-supported search
Streamline workflows
Let AI handle time-consuming tasks — so the team can focus on doing the actual work. Use the AI assistant in Aha! Teamwork and Aha! Develop to break down work into detailed requirements, identify dependencies, summarize project status, and more.
Define technical specs and acceptance criteria
Connect product data with AI-powered coding tools
Provide a summary of progress, timing, and risks
Ready to get started?
See why more than 1,000,000+ product builders use Aha! software
AI resources
Learn how to achieve more with AI
The core AI assistant is available in all Aha! software. Certain AI capabilities (such as transcript analysis, idea exploration, wireframing, and knowledge base translation) are only available in Advanced product plans.
Unlimited AI prompts and output are included for all paid users during the early access period. This will allow us to understand customer AI usage and the related costs. We will then design an appropriate pricing model moving forward.
AI capabilities in Aha! software use models from Open AI, Anthropic, and Google. These models are isolated from public use cases and designed for enterprise customers.
We never use customer data to train AI models.
All AI functionality adheres to the same strict privacy and security standards as the rest of Aha! software — including encryption in transit and at rest, role-based access, and audit logging. Transcripts and interview data remain fully private to your account. You can edit transcripts manually to remove any sensitive information.
AI processing is performed in the United States using secure infrastructure. Data does not leave the region during analysis.
Yes. Account administrators can disable AI-powered functionality in workspace settings at any time.