Create interview reports
Generate ready-to-share reports using a purpose-built AI assistant that synthesizes key insights in seconds
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Generate ready-to-share reports using a purpose-built AI assistant that synthesizes key insights in seconds
Get the most out of your customer research. Generate insights reports for studies and interviews using pre-built templates. Create list reports to analyze highlights across multiple interviews. You can add and filter by tags at the study or workspace level — helping you quickly find and review customer evidence.
Turn research into reports tailored to any audience. Choose from eight templates — including executive customer, JTBD, and voice of the customer. Let Elle, the AI assistant, compile the report and identify the most relevant highlights automatically. Link research files like market and usage analysis for full context.
Create an insights report for each conversation. An AI-generated summary helps you recap top takeaways. Add pertinent clips, learnings, and quotes from your transcript analysis. View links to ideas, initiatives, and features in Aha! Roadmaps — along with their statuses — to track the impact of your research in one view.
Publish insights reports on a secure webpage to make your findings available to stakeholders and the broader team. Or export the reports as an image or document. If you use Aha! Discovery with Aha! Roadmaps, link reports directly to personas and other records to keep the voice of the customer front and center.
Use built-in whiteboards to further analyze your findings. Add a customer journey map or solution tree template. Then, export a list report of interview highlights and organize them to support key product decisions. This helps the team focus on the most impactful opportunities for improvement.
Keep your product discovery efforts on track. Use 11 ready-made reports to track interview volume by month, and find themes across interviews. Quickly see which customers the team is speaking with the most. Trace customer evidence directly to the ideas, features, and initiatives it informs.