Review customer research activity and trends with ready-made reports in Aha! Discovery.
11 new reports highlight your customer research activity
How many customer interviews has your team completed this month? And what insights are shaping the roadmap? It is tough to know without digging — even when the product discovery work is happening. New ready-made reports in Aha! Discovery make those answers visible at a glance.
Aha! Discovery now includes 11 new reports that give you a clear view of customer research activity and its impact on the product roadmap.
Report on completed customer research
Aha! Discovery helps teams conduct customer interviews, capture key highlights, and — when used alongside Aha! Roadmaps — connect what you learn to product plans. Now, you can use 11 ready-made reports (including pivot tables, charts, and list views) to examine that research across your team.
Here is what you can see:
Track interview activity: Monitor interview volume by month or researcher to see how the team is doing against research goals.
See which customers the team speaks with the most: Review the organizations and participants your team interviewed and when.
Find themes across interviews: Explore recurring tags and highlights to see which topics are coming up.
Connect research to roadmap work: Trace customer evidence directly to the ideas, features, and initiatives it informs.
Start with a pre-built example like the one shown below. Filter the results for the information you need, then save the report and share it with your teammates.
All 11 example reports are available in Aha! Discovery Advanced. Aha! Discovery standalone accounts can access the list report examples.
📚 For more details, read the full support article.
Each customer interview adds to your team's knowledge. Over time, those conversations create a research history you can return to throughout the product development process. These reports help you look across that history and show the value of your discovery efforts.
Start a free trial of Aha! Discovery
Aha! Discovery is the new way to manage customer interviews, uncover key product insights, and link them to your roadmap. Sign up for a free 30-day trial or join a live demo to see why more than 1 million product builders trust our software to build lovable products and be happy doing it. Contact us if you are interested in trying Aha! Discovery in your Aha! Roadmaps or Aha! Ideas account to validate your plans with customer sentiment.
