Research market forces
Stay on top of market shifts to identify growth opportunities
Validate customer demand
Get clear on what problems your customers need to solve
Find product-market fit
Adjust your strategy to build products people actually want
Conduct market research
Ground your product strategy in the real world. Gather data on market size, trends, and customer preferences to get a full picture of the landscape. Use a mix of primary and secondary sources — such as user interviews, focus groups, industry reports, competitor benchmarking, and polls. Capture your findings in one place and use the AI assistant to distill top takeaways.
