Encourage participation
Give stakeholders a voice in your product's future direction
Increase transparency
Show how the roadmap supports your overall strategy
Rally the organization
Inspire everyone to work together on ambitious plans
Drive strong collaboration
Involve key stakeholders — including leadership, marketing, sales, and support — at every stage of the strategic planning process. Create space for them to provide input as you review customer feedback, explore solutions, and determine which features will have the biggest impact. This helps you build alignment well before you finalize the product roadmap.
