Just Launched! — Create More Visual Buyer and User Personas
Sherlock Holmes, Jane Eyre, and Winnie-the-Pooh have something in common. These are all characters you can vividly picture in your mind. Now think about your customers.…
Aha! updates
We are a very different type of software company. Discover our newest product enhancements and explore behind-the-scenes company stories.
Just Launched! — Keep Features in Sync as They Move Across Projects in Jira or Rally
Thousands of product teams rely on our integrations with Jira and Rally to build product and track engineering progress. We just created a better way to keep records in…
Just Launched! — Introducing the Aha! Collaborative Text Editor
The most common input in Aha! is text. Think about it — you use the text editor constantly. From capturing notes to adding descriptions for upcoming work, you spend a lot…
My Name Is Mark Crowe — This Is Why I Joined Aha!
I grew up in paradise on the island of Maui. I was surrounded by natural wonders and many different cultures. But early on, I realized how important it would be to get…
Just Launched! — Enhanced Aha! for Marketing Integration With Google Analytics
Great marketing requires strategic direction, coordinated schedules, and measurable results. But choosing which activities to pursue can be confusing when you have so…
My Name Is Michel Billard — This Is Why I Joined Aha!
It is amazing what you can do with a couple lines of code. I learned this as a teenager when I started playing around with basic HTML on our family computer. I must have…
Just Launched! — Set Budgets and Track the ROI of Your Roadmap Investments
You love to build and market products. Do you also love setting budgets, tracking investments, and projecting use and revenue? Maybe, maybe not. But this is part of the…
My Name Is Monica Jacob — This Is Why I Joined Aha!
I got the “gift of gab” from my Cuban-Italian family. I was a chatty kid who loved to scribble down my thoughts. Words helped me stand out. Most notably in first grade,…
