From our CEO

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection886 articles
Strategy should not be so hard
October 16, 2024

Strategy should not be so hard

Strategy is not a list of hunches, priorities, or tactics. When people feel that strategy is just too hard, that usually means it has failed — because they were not working off a…

The Minimum Tolerable Process
September 30, 2024

The Minimum Tolerable Process

What is the Minimum Tolerable Process? Many product managers are bogged down in too much process or spinning out from too little. At Aha! we think it is time to approach workflow…

July 8, 2024
Are they forcing you back to the office?

Blaming remote work for a company’s productivity is obfuscation. Mismanagement, unclear goals, no transparency into work, lack of urgency — these are the real culprits.

June 4, 2024
The tragedy of 'good enough'

Leaders create an environment that fosters continual improvement when they: 1. Hire for achievement. 2. Invest in training. 3. Keep raising the standard.

May 13, 2024
Please just tell me 'I don't know'

What is the best way to tell your boss or teammate that you do not know the answer to something? It starts with being honest.

April 15, 2024
Why we open our mouths at the dentist

We all must do what we do not enjoy at times. Writing, data analysis, conflict — you cannot avoid the gristly parts of work. Here is how to embrace them.

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