From our CEO

Uncensored advice about product development and building a high-growth software company from Brian de Haaff, co-founder and CEO at Aha!

Collection887 articles
Who cares what they think of your product plans?
November 4, 2024

Who cares what they think of your product plans?

Product plans are always under pressure, pushed and pulled by internal and external forces. Brian de Haaff reveals how the best product managers make decisions with confidence.

Strategy should not be so hard
October 16, 2024

Strategy should not be so hard

Strategy is not a list of hunches, priorities, or tactics. When people feel that strategy is just too hard, that usually means it has failed — because they were not working off a…

September 30, 2024
The Minimum Tolerable Process

What is the Minimum Tolerable Process? Many product managers are bogged down in too much process or spinning out from too little. At Aha! we think it is time to approach…

July 8, 2024
Are they forcing you back to the office?

Blaming remote work for a company’s productivity is obfuscation. Mismanagement, unclear goals, no transparency into work, lack of urgency — these are the real culprits.

June 4, 2024
The tragedy of 'good enough'

Leaders create an environment that fosters continual improvement when they: 1. Hire for achievement. 2. Invest in training. 3. Keep raising the standard.

May 13, 2024
Please just tell me 'I don't know'

What is the best way to tell your boss or teammate that you do not know the answer to something? It starts with being honest.

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