Aha! Blog

Introducing Empathy Sessions
October 28, 2020
Introducing Empathy Sessions

Remember focus groups? In the movies they are always held in a conference room with a white board and a two-way mirror for observing people. But for anyone who has run…

Understanding the Heart of the Customer
October 27, 2020
Understanding the Heart of the Customer

Empathy is a skill. And as I have written before, it is required to innovate. Because while good product managers pair practical thinking with imagination and creativity,…

Why Kindergartners Are More Empathetic Than Product Managers
October 22, 2020
Why Kindergartners Are More Empathetic Than Product Managers

"I think we all have empathy. We may not have enough courage to display it." Maya Angelou said this in an interview, the same year that Aha! was founded. I still find the…

Aha! Launches New Idea Management Software
October 20, 2020
Aha! Launches New Idea Management Software

Aha! Ideas is the best way to crowdsource feedback, engage a community, and develop customer empathy. Read on for a deeper look at the software.

My Name Is Michael Bruner — This is Why I Joined Aha!
October 16, 2020
My Name Is Michael Bruner — This is Why I Joined Aha!

I have no patience for problems. Let me give you an example. The direction my closet door swung open really bugged me. So I removed it, installed it the other way around,…

Just Launched! — Insert Visual Roadmaps, Tables, and Charts in Notes
October 15, 2020
Just Launched! — Insert Visual Roadmaps, Tables, and Charts in Notes

Pictures or words? I think you need both for a compelling story. When we can visualize a concept, it helps us process information and remember what is important. That is…

The Problem With Quiet Customers
October 13, 2020
The Problem With Quiet Customers

Scroll through the review sites and you will see them. You might even recognize the names. There are the ones who loudly complain. And the ones who happily profess their…

Minimum Viable Product vs. Minimum Lovable Product
October 8, 2020
Minimum Viable Product vs. Minimum Lovable Product

Minimum Viable Product (MVP) is cat food. Or at least that is how I described it when I first wrote about what I considered the Minimum Lovable Product (MLP) to be in…

Just Launched! — Customize Your Roadmap With Precise Date Range Controls
October 6, 2020
Just Launched! — Customize Your Roadmap With Precise Date Range Controls

A compelling roadmap hinges on presenting your plans clearly. But what you communicate may change depending on who you are talking to and what they need to know. One…

Meet the First Class of Aha! Fellows
October 5, 2020
Meet the First Class of Aha! Fellows

"To make a difference as a product manager and a member in my community." This is how one applicant to the Aha! fellowship program described their career goal. This…