Prototyping: The most important new skill for PMs

From PRDs to prototypes

For years, great product managers succeeded by talking with customers, writing requirements, and aligning teams around a vision.

Those skills remain essential. But AI is changing how quickly ideas can become reality and the expectations for product managers are evolving alongside it. The ability to rapidly prototype and demonstrate ideas is now a core skill for creating alignment, validating concepts, and accelerating product decisions.

In this session, you will learn how to:

• Turn an idea into an interactive prototype

• Apply designs to create a realistic user experience

• Gather feedback early to validate assumptions

• Move from prototype to production faster

By the end of the session, you will leave with practical prototyping skills and a repeatable workflow you can immediately apply to your own products.

The way great product managers work is changing. Learn the skills that will help you stay ahead.